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BALLTOWN was created by the award-winning advertising team of copywriter Lee
Johnson and art director Norman Eaglestone.
Johnson is also a best-selling self-help author and used his experence as a family therapist to add a distinctive educational component to the series.
In its test-market launch in South Africa, BALLTOWN
received rave reviews from media and parents alike,
and achieved the unprecedented feat of being featured
by all four national television channels
simultaneously. It also attracted
product endorsement and ancillary application
interest including videos, fruit juice, children's
clothing and greeting cards. Subsequently, BALLTOWN
co-creator Lee Johnson moved to Vancouver, Canada
and is currently developing the product in collaboration with local and international partners.
Apart from being a charming and highly entertaining
television and video series, BALLTOWN has a far
more serious and valuable goal to teach children
important lessons, universal life skills and values
and also serve as an important teaching guide
for parents and teachers. Because of the universal
nature of the subject matter in the series, the
stories are of permanent and lasting value,
transcending cultural, educational, and geographic
boundaries. In addition to the original English version, the video series has been translated into Zulu, Xhosa, Farsi, Turkish and Arabic for broadcast in the Middle East.
BALLTOWN is owned by BT Entertainment Holdings
Ltd, an entertainment company which is primarily
engaged in the development and production of this
values-driven, non-violent children's animation
program and its ancillary projects.
For Further Information,
please contact Lee Johnson
Phone (604) 649-3279
e-mail: leejohnson@entercor.com |
